Asset Advisory Group, Inc. holds a diversified book of 125 reported positions worth $228.8M as of Q2 2026 (disclosed Jul 9, 2026, a ~9-day 13F lag). This quarter they opened Public Storage and trimmed Apple Inc. Their largest long position is Apple Inc at 8% of the reported non-option book. Cloning the disclosed picks since 2026 would be +9% (+16.0%/yr). That is a simulation of the disclosed long book, not audited returns.
Growth of $10,000 cloning Asset Advisory Group, Inc.'s disclosed long 13F book, rebalanced on each filing date (so it reflects each quarter's actual reporting lag, ~9 days for the latest filing, with no look-ahead), total-return basis (dividends reinvested), derived from end-of-day prices. “Their reported book” values the same picks from quarter-end, before they were public. S&P 500 is SPY total return over the same window. Excludes shorts, cash, options and non-13F holdings. Not investment advice.
Top-heavy: diversified book
Share of the disclosed book in its largest positions. A higher top-5 share means a more concentrated, higher-conviction portfolio.
47% mapped to company sectors
+4 sectors below the cut, 3% together
Direct operating-company sectors from our SIC-based security master. ETF/fund and unclassified holdings stay visible separately; this is not ETF look-through exposure.
Estimated $ traded · quarter-end prices (an exit at the prior quarter-end), no cost basis
Other tracked managers holding the same core names as Asset Advisory Group, Inc.
| Manager / fund | Shared names | Their $ in those |
|---|---|---|
| Donor Advised Charitable Giving, Inc. | 8 / 80 | $4.4B |
| Prospect Hill Management, LLC | 8 / 80 | $240.9M |
| Hoffman, Alan N Investment Management | 9 / 80 | $154.4M |
| Blackhill Capital Inc | 18 / 80 | $2.1B |
| Ardent Capital Management, Inc. | 21 / 80 | $206.7M |
| 9823 Capital, L.P. | 8 / 80 | $126.0M |
| Vista Capital Partners, Inc. | 46 / 80 | $951.6M |
| XP Advisory US, Inc. | 17 / 80 | $149.6M |
Ranked by the share of each fund's own book sitting in the names it shares with Asset Advisory Group, Inc.: only funds sharing at least a tenth of the book qualify. Index giants, bank custody books and market makers are excluded. They hold everything, so their overlap says nothing.
Bars show each position's share of the portfolio. Click a row for its position history.
| # | Security | Value | Shares | % Port | Last move | History |
|---|---|---|---|---|---|---|
| 1 | Apple Inc COM | $18.6M | 64.4K | 8.1% | ▼−1.7% Reduced · −1K sh | |
| 2 | Vanguard Scottsdale FDS SHRT TRM CORP BD | $11.9M | 150.3K | 5.2% | ▲+6.6% Added · +9K sh | |
| 3 | Berkshire Hathaway Inc Del CL B NEW | $11.6M | 23.2K | 5.1% | ▼−0.5% Reduced · −110 sh | |
| 4 | Keycorp COM | $11.0M | 479.1K | 4.8% | ▼−0.2% Reduced · −1K sh | |
| 5 | Dimensional ETF Trust US CORE EQUITY 2 | $9.3M | 209.0K | 4.1% | ▲+10% Added · +19K sh | |
| 6 | Vanguard Index FDS GROWTH ETF | $8.7M | 101.2K | 3.8% | ▲+494% Added · +84K sh | |
| 7 | Vanguard Specialized Funds DIV APP ETF | $8.5M | 35.8K | 3.7% | ▲+2.3% Added · +794 sh | |
| 8 | Schwab Strategic TR US DIVIDEND EQ | $7.7M | 243.0K | 3.4% | ▲+1.1% Added · +3K sh | |
| 9 | State STR SPDR S&P 500 ETF T TR UNIT | $7.3M | 9.7K | 3.2% | ▼−0.2% Reduced · −24 sh | |
| 10 | Pimco ETF TR MULTISECTOR BD | $7.0M | 264.3K | 3.1% | ▲+4.0% Added · +10K sh | |
| 11 | J P Morgan Exchange Traded F INCOME ETF | $7.0M | 151.1K | 3.0% | ▲+8.7% Added · +12K sh | |
| 12 | Schwab Strategic TR US BRD MKT ETF | $6.7M | 229.8K | 2.9% | ▼−1.2% Reduced · −3K sh | |
| 13 | Select Sector SPDR TR STATE STREET TEC | $5.7M | 30.1K | 2.5% | ▲+4.2% Added · +1K sh | |
| 14 | Invesco QQQ TR UNIT SER 1 | $4.9M | 6.7K | 2.2% | ▲+8.0% Added · +496 sh | |
| 15 | Tesla Inc COM | $4.5M | 10.7K | 2.0% | —Held | |
| 16 | Amazon Com Inc COM | $4.1M | 17.2K | 1.8% | ▲+9.9% Added · +2K sh | |
| 17 | Alphabet Inc CAP STK CL A | $3.7M | 10.3K | 1.6% | ▲+0.1% Added · +13 sh | |
| 18 | Microsoft Corp COM | $3.6M | 9.7K | 1.6% | ▼−0.2% Reduced · −21 sh | |
| 19 | Alphabet Inc CAP STK CL C | $3.3M | 9.4K | 1.4% | ▲+7.7% Added · +671 sh | |
| 20 | Vanguard Index FDS REAL ESTATE ETF | $3.3M | 34.1K | 1.4% | ▲+7.1% Added · +2K sh | |
| 21 | Vanguard Star FDS VG TL INTL STK F | $3.1M | 36.2K | 1.4% | ▲+23% Added · +7K sh | |
| 22 | Ishares TR CORE MSCI EAFE | $3.1M | 31.7K | 1.3% | ▲+1.1% Added · +358 sh | |
| 23 | Ishares Inc MSCI WORLD ETF | $2.7M | 13.4K | 1.2% | ▲+0.4% Added · +55 sh | |
| 24 | JPMorgan Chase & Co COM | $2.7M | 8.1K | 1.2% | —Held | |
| 25 | Schwab Strategic TR FUNDAMENTAL US L | $2.5M | 81.7K | 1.1% | ▼−0.2% Reduced · −133 sh | |
| 26 | Vanguard Index FDS VALUE ETF | $2.5M | 11.6K | 1.1% | ▲+31% Added · +3K sh | |
| 27 | Nvidia Corporation COM | $2.3M | 11.4K | 1.0% | ▼−0.3% Reduced · −34 sh | |
| 28 | Vanguard Index FDS TOTAL STK MKT | $2.3M | 6.1K | 1.0% | ▼−0.8% Reduced · −51 sh | |
| 29 | Caterpillar Inc COM | $2.2M | 2.1K | 1.0% | —Held | |
| 30 | Meta Platforms Inc CL A | $2.0M | 3.6K | 0.9% | ▼−3.8% Reduced · −143 sh | |
| 31 | Ishares TR RUSSELL 2000 ETF | $2.0M | 6.5K | 0.9% | ▼−1.5% Reduced · −101 sh | |
| 32 | Home Depot Inc COM | $1.9M | 5.3K | 0.8% | ▼−1.3% Reduced · −72 sh | |
| 33 | Johnson & Johnson COM | $1.9M | 7.3K | 0.8% | —Held | |
| 34 | Dimensional ETF Trust US SMALL CAP ETF | $1.6M | 19.7K | 0.7% | ▲+75% Added · +8K sh | |
| 35 | Deere & Co COM | $1.5M | 2.3K | 0.6% | ▼−7.8% Reduced · −193 sh | |
| 36 | Ishares TR SELECT DIVID ETF | $1.4M | 9.2K | 0.6% | ▲+0.3% Added · +29 sh | |
| 37 | Ishares TR PFD AND INCM SEC | $1.3M | 44.1K | 0.6% | ▲+0.8% Added · +361 sh | |
| 38 | Dimensional ETF Trust INTL CORE EQUITY | $1.3M | 35.0K | 0.6% | ▲+5.5% Added · +2K sh | |
| 39 | Exxon Mobil Corp COM | $1.2M | 8.8K | 0.5% | ▲~0% Added · +3 sh | |
| 40 | Philip Morris Intl Inc COM | $1.2M | 6.6K | 0.5% | —Held | |
| 41 | Intel Corp COM | $1.1M | 7.8K | 0.5% | ▼−1.9% Reduced · −150 sh | |
| 42 | Ishares TR RUS MID CAP ETF | $1.1M | 9.6K | 0.5% | ▲+0.1% Added · +8 sh | |
| 43 | Cencora Inc COM | $929K | 3.3K | 0.4% | ▲+85% Added · +2K sh | |
| 44 | Bristol-Myers Squibb Co COM | $925K | 16.1K | 0.4% | —Held | |
| 45 | Vanguard Index FDS MID CAP ETF | $924K | 11.5K | 0.4% | ▲+303% Added · +9K sh | |
| 46 | Public Storage Oper Co COM | $862K | 2.7K | 0.4% | ▲New New position | |
| 47 | Lockheed Martin Corp COM | $849K | 1.7K | 0.4% | —Held | |
| 48 | TJX Cos Inc New COM | $845K | 5.6K | 0.4% | ▲+0.1% Added · +4 sh | |
| 49 | Dimensional ETF Trust WORLD EX US CORE | $765K | 20.8K | 0.3% | ▼−4.2% Reduced · −909 sh | |
| 50 | Rockwell Automation Inc COM | $754K | 1.5K | 0.3% | —Held |
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As-of date vs the date the SEC received each filing
Reported 13F total per quarter. Raw filing totals can include option notional.
Holdings from SEC EDGAR 13F-HR filings, updated quarterly, filed up to 45 days after quarter-end. Public domain. Book totals and portfolio weights cover reported non-option positions, which can include notes and warrants. Disclosed put/call options are listed separately and excluded from those totals. The performance line is a simulation of the disclosed long book, not an audited return.