The public view is the crawlable proof. The same sourced dataset is available through REST and MCP for agents, research scripts, and back-office tools.
| Date | Insider | Role | Action | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Jul 1, 2026 | Root Jonathan R | CFO and CCO | Sell(S) | 2K | $24.44 | $38K |
| Jun 1, 2026 | Root Jonathan R | CFO and CCO | Sell(S) | 2K | $23.87 | $37K |
| May 21, 2026 | Masood Rafeh | Director | Grant(A) | 11K | — | $0 |
| May 21, 2026 | Sylvester Maryrose | Director | Grant(A) | 6K | — | $0 |
| May 21, 2026 | Reintjes Matthew J | Director | Grant(A) | 6K | — | $0 |
| May 21, 2026 | Reintjes Matthew J | Director | Grant(A) | 2K | — | $0 |
| May 21, 2026 | Nova Daniel J | Director | Grant(A) | 7K | — | $0 |
| May 21, 2026 | Nova Daniel J | Director | Grant(A) | 5K | — | $0 |
| May 21, 2026 | Flees Lori Ann | Director | Grant(A) | 9K | — | $0 |
| May 21, 2026 | Alstead Troy | Director | Grant(A) | 6K | — | $0 |
| May 21, 2026 | Golston Allan C. | Director | Grant(A) | 6K | — | $0 |
| May 19, 2026 | Root Jonathan R | CFO and CCO | Sell(S) | 2K | $24.21 | $38K |
| May 14, 2026 | Flees Lori Ann | Director | Option exercise(M) | 6K | — | $0 |
| May 14, 2026 | Flees Lori Ann | Director | Option exercise(M) | 6K | — | $0 |
| May 14, 2026 | Alstead Troy | Director | Option exercise(M) | 6K | — | $0 |
| May 14, 2026 | Alstead Troy | Director | Option exercise(M) | 6K | — | $0 |
| May 14, 2026 | Farley JR James D | Director | Option exercise(M) | 6K | — | $0 |
| May 14, 2026 | Farley JR James D | Director | Option exercise(M) | 6K | — | $0 |
| May 14, 2026 | Golston Allan C. | Director | Option exercise(M) | 3K | — | $0 |
| May 14, 2026 | Golston Allan C. | Director | Option exercise(M) | 3K | — | $0 |
| May 14, 2026 | Sylvester Maryrose | Director | Option exercise(M) | 6K | — | $0 |
| May 14, 2026 | Sylvester Maryrose | Director | Option exercise(M) | 6K | — | $0 |
| May 14, 2026 | Masood Rafeh | Director | Option exercise(M) | 6K | — | $0 |
| May 14, 2026 | Masood Rafeh | Director | Option exercise(M) | 6K | — | $0 |
| May 11, 2026 | Krause Paul J | Chief Legal Officer | Sell(S) | 2K | $26.00 | $41K |
| Apr 6, 2026 | Beck Bryan Andrew | Insider | Grant(A) | 7K | — | $0 |
| Mar 12, 2026 | Do Charles | Sr. Vice President, HDFSI | Sell(S) | 4K | $18.10 | $77K |
| Mar 9, 2026 | Starrs Artie | President & CEO, Director | Buy(P) | 15K | $19.10 | $287K |
| Mar 9, 2026 | Flees Lori Ann | Director | Buy(P) | 4K | $18.89 | $76K |
| Feb 27, 2026 | Masood Rafeh | Director | Buy(P) | 3K | $18.00 | $50K |
| Feb 25, 2026 | Farley JR James D | Director | Sell(S) | 6K | $18.71 | $121K |
| Feb 13, 2026 | Starrs Artie | President & CEO, Director | Grant(A) | 159K | — | $0 |
| Feb 13, 2026 | Krause Paul J | Chief Legal Officer | Grant(A) | 4K | — | $0 |
| Feb 13, 2026 | Krause Paul J | Chief Legal Officer | Tax withholding(F) | 2K | $20.42 | $36K |
| Feb 13, 2026 | Krause Paul J | Chief Legal Officer | Grant(A) | 24K | — | $0 |
| Feb 13, 2026 | Niketh Bryan | Chief Operations Officer | Grant(A) | 37K | — | $0 |
| Feb 13, 2026 | Root Jonathan R | CFO and CCO | Grant(A) | 3K | — | $0 |
| Feb 13, 2026 | Root Jonathan R | CFO and CCO | Tax withholding(F) | 821 | $20.42 | $17K |
| Feb 13, 2026 | Root Jonathan R | CFO and CCO | Grant(A) | 49K | — | $0 |
| Feb 13, 2026 | Termaat Tori | Chief Human Resources Officer | Tax withholding(F) | 1K | $20.42 | $25K |
| Feb 13, 2026 | Termaat Tori | Chief Human Resources Officer | Grant(A) | 3K | — | $0 |
| Feb 13, 2026 | Termaat Tori | Chief Human Resources Officer | Grant(A) | 12K | — | $0 |
| Feb 13, 2026 | Koval Glen | SVP Motorcycle Development | Grant(A) | 2K | — | $0 |
| Feb 13, 2026 | Koval Glen | SVP Motorcycle Development | Tax withholding(F) | 742 | $20.42 | $15K |
| Feb 13, 2026 | Koval Glen | SVP Motorcycle Development | Grant(A) | 15K | — | $0 |
| Feb 13, 2026 | Do Charles | Sr. Vice President, HDFSI | Grant(A) | 20K | — | $0 |
| Feb 13, 2026 | Beck Bryan Andrew | Insider | Grant(A) | 10K | — | $0 |
| Feb 13, 2026 | Ryan Matthew A | Chief Marketing & Tech. Off. | Grant(A) | 20K | — | $0 |
| Feb 9, 2026 | Krause Paul J | Chief Legal Officer | Option exercise(M) | 2K | — | $0 |
| Feb 9, 2026 | Krause Paul J | Chief Legal Officer | Tax withholding(F) | 748 | $20.49 | $15K |
| Feb 9, 2026 | Krause Paul J | Chief Legal Officer | Option exercise(M) | 2K | — | $0 |
| Feb 9, 2026 | Root Jonathan R | CFO and CCO | Tax withholding(F) | 348 | $20.49 | $7K |
| Feb 9, 2026 | Root Jonathan R | CFO and CCO | Option exercise(M) | 1K | — | $0 |
| Feb 9, 2026 | Root Jonathan R | CFO and CCO | Option exercise(M) | 1K | — | $0 |
| Feb 9, 2026 | Termaat Tori | Chief Human Resources Officer | Option exercise(M) | 1K | — | $0 |
| Feb 9, 2026 | Termaat Tori | Chief Human Resources Officer | Tax withholding(F) | 562 | $20.49 | $12K |
| Feb 9, 2026 | Termaat Tori | Chief Human Resources Officer | Option exercise(M) | 1K | — | $0 |
| Feb 9, 2026 | Koval Glen | SVP Motorcycle Development | Option exercise(M) | 968 | — | $0 |
| Feb 9, 2026 | Koval Glen | SVP Motorcycle Development | Tax withholding(F) | 362 | $20.49 | $7K |
| Feb 9, 2026 | Koval Glen | SVP Motorcycle Development | Option exercise(M) | 968 | — | $0 |
| Feb 9, 2026 | Beck Bryan Andrew | Insider | Option exercise(M) | 398 | — | $0 |
| Feb 9, 2026 | Beck Bryan Andrew | Insider | Tax withholding(F) | 135 | $20.49 | $3K |
| Feb 9, 2026 | Beck Bryan Andrew | Insider | Option exercise(M) | 398 | — | $0 |
| Feb 6, 2026 | Krause Paul J | Chief Legal Officer | Option exercise(M) | 5K | — | $0 |
| Feb 6, 2026 | Krause Paul J | Chief Legal Officer | Tax withholding(F) | 2K | $20.01 | $49K |
| Feb 6, 2026 | Krause Paul J | Chief Legal Officer | Option exercise(M) | 5K | — | $0 |
| Feb 6, 2026 | Root Jonathan R | CFO and CCO | Option exercise(M) | 10K | — | $0 |
| Feb 6, 2026 | Root Jonathan R | CFO and CCO | Tax withholding(F) | 3K | $20.01 | $60K |
| Feb 6, 2026 | Root Jonathan R | CFO and CCO | Option exercise(M) | 10K | — | $0 |
| Feb 6, 2026 | Termaat Tori | Chief Human Resources Officer | Tax withholding(F) | 2K | $20.01 | $33K |
| Feb 6, 2026 | Termaat Tori | Chief Human Resources Officer | Option exercise(M) | 3K | — | $0 |
| Feb 6, 2026 | Termaat Tori | Chief Human Resources Officer | Option exercise(M) | 3K | — | $0 |
| Feb 6, 2026 | Koval Glen | SVP Motorcycle Development | Tax withholding(F) | 1K | $20.01 | $29K |
| Feb 6, 2026 | Koval Glen | SVP Motorcycle Development | Option exercise(M) | 4K | — | $0 |
| Feb 6, 2026 | Koval Glen | SVP Motorcycle Development | Option exercise(M) | 4K | — | $0 |
| Feb 6, 2026 | Do Charles | Sr. Vice President, HDFSI | Option exercise(M) | 5K | — | $0 |
| Feb 6, 2026 | Do Charles | Sr. Vice President, HDFSI | Tax withholding(F) | 2K | $20.01 | $39K |
| Feb 6, 2026 | Do Charles | Sr. Vice President, HDFSI | Option exercise(M) | 5K | — | $0 |
| Feb 6, 2026 | Beck Bryan Andrew | Insider | Option exercise(M) | 1K | — | $0 |
| Feb 6, 2026 | Beck Bryan Andrew | Insider | Tax withholding(F) | 372 | $20.01 | $7K |
| Feb 6, 2026 | Beck Bryan Andrew | Insider | Option exercise(M) | 1K | — | $0 |
| Feb 5, 2026 | Krause Paul J | Chief Legal Officer | Option exercise(M) | 2K | — | $0 |
| Feb 5, 2026 | Krause Paul J | Chief Legal Officer | Tax withholding(F) | 1K | $20.51 | $24K |
| Feb 5, 2026 | Krause Paul J | Chief Legal Officer | Option exercise(M) | 2K | — | $0 |
| Feb 5, 2026 | Root Jonathan R | CFO and CCO | Option exercise(M) | 3K | — | $0 |
| Feb 5, 2026 | Root Jonathan R | CFO and CCO | Tax withholding(F) | 1K | $20.51 | $22K |
| Feb 5, 2026 | Root Jonathan R | CFO and CCO | Option exercise(M) | 3K | — | $0 |
| Feb 5, 2026 | Termaat Tori | Chief Human Resources Officer | Option exercise(M) | 2K | — | $0 |
| Feb 5, 2026 | Termaat Tori | Chief Human Resources Officer | Tax withholding(F) | 793 | $20.51 | $16K |
| Feb 5, 2026 | Termaat Tori | Chief Human Resources Officer | Option exercise(M) | 2K | — | $0 |
| Feb 5, 2026 | Koval Glen | SVP Motorcycle Development | Option exercise(M) | 1K | — | $0 |
| Feb 5, 2026 | Koval Glen | SVP Motorcycle Development | Tax withholding(F) | 510 | $20.51 | $10K |
| Feb 5, 2026 | Koval Glen | SVP Motorcycle Development | Option exercise(M) | 1K | — | $0 |
| Feb 5, 2026 | Do Charles | Sr. Vice President, HDFSI | Option exercise(M) | 2K | — | $0 |
| Feb 5, 2026 | Do Charles | Sr. Vice President, HDFSI | Tax withholding(F) | 571 | $20.51 | $12K |
| Feb 5, 2026 | Do Charles | Sr. Vice President, HDFSI | Option exercise(M) | 2K | — | $0 |
| Feb 5, 2026 | Beck Bryan Andrew | Insider | Tax withholding(F) | 201 | $20.51 | $4K |
| Feb 5, 2026 | Beck Bryan Andrew | Insider | Option exercise(M) | 590 | — | $0 |
| Feb 5, 2026 | Beck Bryan Andrew | Insider | Option exercise(M) | 590 | — | $0 |
| Dec 8, 2025 | Ryan Matthew A | Chief Marketing & Tech. Off. | Grant(A) | 62K | — | $0 |
Insider transactions sourced from SEC EDGAR Form 4 filings, normalized within minutes of acceptance. "Buy"/"Sell" mark open-market transactions (codes P/S), the tradeable signal. Awards, option exercises and tax-withholding are shown with their raw code. All data is public domain.
Coverage: Form 4 filings indexed 2021-03-29 → 2026-07-11. Earlier history is backfilling; this window widens as it deepens.
Programmatic access via the Arkolith API & MCP server (insider.transactions, insider.company).