The public view is the crawlable proof. The same sourced dataset is available through REST and MCP for agents, research scripts, and back-office tools.
| Date | Insider | Role | Action | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Jun 8, 2026 | Platz Marlo Michelle Cormier | Former SVP & CFO | Option exercise(M) | 31K | $9.09 | $282K |
| Jun 8, 2026 | Platz Marlo Michelle Cormier | Former SVP & CFO | Option exercise(M) | 12K | $11.78 | $138K |
| Jun 8, 2026 | Platz Marlo Michelle Cormier | Former SVP & CFO | Sell(S) | 43K | $12.70 | $543K |
| Jun 8, 2026 | Platz Marlo Michelle Cormier | Former SVP & CFO | Option exercise(M) | 31K | — | $0 |
| Jun 8, 2026 | Platz Marlo Michelle Cormier | Former SVP & CFO | Option exercise(M) | 12K | — | $0 |
| May 13, 2026 | Lee Adrianne | SVP & CFO | Grant(A) | 98K | — | $0 |
| Apr 21, 2026 | Cox Erin Nealy | Director | Option exercise(M) | 51K | — | $0 |
| Apr 21, 2026 | Cox Erin Nealy | Director | Option exercise(M) | 8K | — | $0 |
| Apr 21, 2026 | Cox Erin Nealy | Director | Option exercise(M) | 12K | — | $0 |
| Apr 21, 2026 | Cox Erin Nealy | Director | Option exercise(M) | 15K | — | $0 |
| Apr 21, 2026 | Cox Erin Nealy | Director | Option exercise(M) | 15K | — | $0 |
| Jan 22, 2026 | Boyer Jeffrey N | Director | Option exercise(M) | 15K | — | $0 |
| Jan 22, 2026 | Boyer Jeffrey N | Director | Grant(A) | 10K | — | $0 |
| Jan 22, 2026 | Boyer Jeffrey N | Director | Option exercise(M) | 15K | — | $0 |
| Jan 22, 2026 | Ferguson Diana Sue | Director | Grant(A) | 10K | — | $0 |
| Jan 22, 2026 | Flur Dorlisa K | Director | Option exercise(M) | 15K | — | $0 |
| Jan 22, 2026 | Flur Dorlisa K | Director | Grant(A) | 10K | — | $0 |
| Jan 22, 2026 | Flur Dorlisa K | Director | Option exercise(M) | 15K | — | $0 |
| Jan 22, 2026 | Molloy Lawrence | Director | Option exercise(M) | 15K | — | $0 |
| Jan 22, 2026 | Molloy Lawrence | Director | Grant(A) | 10K | — | $0 |
| Jan 22, 2026 | Molloy Lawrence | Director | Option exercise(M) | 15K | — | $0 |
| Jan 22, 2026 | Perelman Debra Golding | Director | Grant(A) | 10K | — | $0 |
| Jan 22, 2026 | Bishop Rachel Rothe | Director | Option exercise(M) | 15K | — | $0 |
| Jan 22, 2026 | Bishop Rachel Rothe | Director | Option exercise(M) | 15K | — | $0 |
| Jan 22, 2026 | Bishop Rachel Rothe | Director | Grant(A) | 10K | — | $0 |
| Jan 22, 2026 | Cox Erin Nealy | Director | Grant(A) | 10K | — | $0 |
| Jan 22, 2026 | Head James M | Director | Grant(A) | 10K | — | $0 |
| Jan 22, 2026 | Rangel Max R. | Director | Grant(A) | 10K | — | $0 |
| Dec 11, 2025 | McIntosh Kim | GVP, CONTROLLER & CAO | Sell(S) | 6K | $15.71 | $93K |
| Dec 1, 2025 | Sherman Scott C | SVP, CLO and CHRO | Sell(S) | 15K | $16.27 | $244K |
| Nov 15, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Tax withholding(F) | 29K | $14.18 | $412K |
| Nov 15, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Option exercise(M) | 77K | — | $0 |
| Nov 15, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Option exercise(M) | 6K | — | $0 |
| Nov 15, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Option exercise(M) | 5K | — | $0 |
| Nov 15, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Option exercise(M) | 5K | — | $0 |
| Nov 15, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Option exercise(M) | 15K | — | $0 |
| Nov 15, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Option exercise(M) | 13K | — | $0 |
| Nov 15, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Option exercise(M) | 20K | — | $0 |
| Nov 15, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Option exercise(M) | 13K | — | $0 |
| Nov 15, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Option exercise(M) | 66K | — | $0 |
| Nov 15, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Tax withholding(F) | 25K | $14.18 | $350K |
| Nov 15, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Option exercise(M) | 10K | — | $0 |
| Nov 15, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Option exercise(M) | 12K | — | $0 |
| Nov 15, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Option exercise(M) | 4K | — | $0 |
| Nov 15, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Option exercise(M) | 4K | — | $0 |
| Nov 15, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Option exercise(M) | 5K | — | $0 |
| Nov 15, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Option exercise(M) | 13K | — | $0 |
| Nov 15, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Option exercise(M) | 18K | — | $0 |
| Nov 15, 2025 | Paulonis Denise | President & CEO, Director | Option exercise(M) | 362K | — | $0 |
| Nov 15, 2025 | Paulonis Denise | President & CEO, Director | Tax withholding(F) | 154K | $14.18 | $2.2M |
| Nov 15, 2025 | Paulonis Denise | President & CEO, Director | Option exercise(M) | 98K | — | $0 |
| Nov 15, 2025 | Paulonis Denise | President & CEO, Director | Option exercise(M) | 66K | — | $0 |
| Nov 15, 2025 | Paulonis Denise | President & CEO, Director | Option exercise(M) | 77K | — | $0 |
| Nov 15, 2025 | Paulonis Denise | President & CEO, Director | Option exercise(M) | 27K | — | $0 |
| Nov 15, 2025 | Paulonis Denise | President & CEO, Director | Option exercise(M) | 24K | — | $0 |
| Nov 15, 2025 | Paulonis Denise | President & CEO, Director | Option exercise(M) | 32K | — | $0 |
| Nov 15, 2025 | Sherman Scott C | SVP, CLO and CHRO | Option exercise(M) | 48K | — | $0 |
| Nov 15, 2025 | Sherman Scott C | SVP, CLO and CHRO | Tax withholding(F) | 18K | $14.18 | $255K |
| Nov 15, 2025 | Sherman Scott C | SVP, CLO and CHRO | Option exercise(M) | 11K | — | $0 |
| Nov 15, 2025 | Sherman Scott C | SVP, CLO and CHRO | Option exercise(M) | 8K | — | $0 |
| Nov 15, 2025 | Sherman Scott C | SVP, CLO and CHRO | Option exercise(M) | 9K | — | $0 |
| Nov 15, 2025 | Sherman Scott C | SVP, CLO and CHRO | Option exercise(M) | 3K | — | $0 |
| Nov 15, 2025 | Sherman Scott C | SVP, CLO and CHRO | Option exercise(M) | 9K | — | $0 |
| Nov 15, 2025 | Sherman Scott C | SVP, CLO and CHRO | Option exercise(M) | 4K | — | $0 |
| Nov 15, 2025 | Sherman Scott C | SVP, CLO and CHRO | Option exercise(M) | 3K | — | $0 |
| Nov 15, 2025 | Goss John Howard JR | SVP & President Sally Beauty | Option exercise(M) | 66K | — | $0 |
| Nov 15, 2025 | Goss John Howard JR | SVP & President Sally Beauty | Tax withholding(F) | 25K | $14.18 | $350K |
| Nov 15, 2025 | Goss John Howard JR | SVP & President Sally Beauty | Option exercise(M) | 5K | — | $0 |
| Nov 15, 2025 | Goss John Howard JR | SVP & President Sally Beauty | Option exercise(M) | 4K | — | $0 |
| Nov 15, 2025 | Goss John Howard JR | SVP & President Sally Beauty | Option exercise(M) | 4K | — | $0 |
| Nov 15, 2025 | Goss John Howard JR | SVP & President Sally Beauty | Option exercise(M) | 12K | — | $0 |
| Nov 15, 2025 | Goss John Howard JR | SVP & President Sally Beauty | Option exercise(M) | 10K | — | $0 |
| Nov 15, 2025 | Goss John Howard JR | SVP & President Sally Beauty | Option exercise(M) | 18K | — | $0 |
| Nov 15, 2025 | Goss John Howard JR | SVP & President Sally Beauty | Option exercise(M) | 13K | — | $0 |
| Nov 15, 2025 | McIntosh Kim | GVP, CONTROLLER & CAO | Tax withholding(F) | 6K | $14.18 | $89K |
| Nov 15, 2025 | McIntosh Kim | GVP, CONTROLLER & CAO | Option exercise(M) | 17K | — | $0 |
| Nov 15, 2025 | McIntosh Kim | GVP, CONTROLLER & CAO | Option exercise(M) | 4K | — | $0 |
| Nov 15, 2025 | McIntosh Kim | GVP, CONTROLLER & CAO | Option exercise(M) | 1K | — | $0 |
| Nov 15, 2025 | McIntosh Kim | GVP, CONTROLLER & CAO | Option exercise(M) | 3K | — | $0 |
| Nov 15, 2025 | McIntosh Kim | GVP, CONTROLLER & CAO | Option exercise(M) | 3K | — | $0 |
| Nov 15, 2025 | McIntosh Kim | GVP, CONTROLLER & CAO | Option exercise(M) | 3K | — | $0 |
| Nov 15, 2025 | McIntosh Kim | GVP, CONTROLLER & CAO | Option exercise(M) | 1K | — | $0 |
| Nov 15, 2025 | McIntosh Kim | GVP, CONTROLLER & CAO | Option exercise(M) | 1K | — | $0 |
| Nov 5, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Grant(A) | 15K | — | $0 |
| Nov 5, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Grant(A) | 11K | — | $0 |
| Nov 5, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Grant(A) | 7K | — | $0 |
| Nov 5, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Grant(A) | 35K | — | $0 |
| Nov 5, 2025 | Platz Marlo Michelle Cormier | SVP & CFO | Grant(A) | 6K | — | $0 |
| Nov 5, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Grant(A) | 7K | — | $0 |
| Nov 5, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Grant(A) | 35K | — | $0 |
| Nov 5, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Grant(A) | 12K | — | $0 |
| Nov 5, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Grant(A) | 5K | — | $0 |
| Nov 5, 2025 | Spinks Mark Gregory | President Beauty Systems Group | Grant(A) | 10K | — | $0 |
| Nov 5, 2025 | Paulonis Denise | President & CEO, Director | Grant(A) | 77K | — | $0 |
| Nov 5, 2025 | Paulonis Denise | President & CEO, Director | Grant(A) | 32K | — | $0 |
| Nov 5, 2025 | Paulonis Denise | President & CEO, Director | Grant(A) | 57K | — | $0 |
| Nov 5, 2025 | Paulonis Denise | President & CEO, Director | Grant(A) | 41K | — | $0 |
| Nov 5, 2025 | Paulonis Denise | President & CEO, Director | Grant(A) | 243K | — | $0 |
| Nov 5, 2025 | Sherman Scott C | SVP, CLO and CHRO | Grant(A) | 29K | — | $0 |
| Nov 5, 2025 | Sherman Scott C | SVP, CLO and CHRO | Grant(A) | 6K | — | $0 |
Insider transactions sourced from SEC EDGAR Form 4 filings, normalized within minutes of acceptance. "Buy"/"Sell" mark open-market transactions (codes P/S), the tradeable signal. Awards, option exercises and tax-withholding are shown with their raw code. All data is public domain.
Coverage: Form 4 filings indexed 2021-03-29 → 2026-07-14. Earlier history is backfilling; this window widens as it deepens.
Programmatic access via the Arkolith API & MCP server (insider.transactions, insider.company).