The public view is the crawlable proof. The same sourced dataset is available through REST and MCP for agents, research scripts, and back-office tools.
| Date | Insider | Role | Action | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Jul 29, 2026 | Genachowski Julius | Director | Option exercise(M) | 20K | — | $0 |
| Jul 29, 2026 | Genachowski Julius | Director | Sell(S) | 20K | $17.00 | $338K |
| Jul 29, 2026 | Genachowski Julius | Director | Option exercise(M) | 20K | $13.56 | $269K |
| Jul 28, 2026 | Genachowski Julius | Director | Option exercise(M) | 20K | — | $0 |
| Jul 28, 2026 | Genachowski Julius | Director | Sell(S) | 20K | $16.50 | $328K |
| Jul 28, 2026 | Genachowski Julius | Director | Option exercise(M) | 20K | $13.56 | $269K |
| Jul 22, 2026 | Conrad Thomas | Chief Executive Officer, Director | Option exercise(M) | 82K | — | — |
| Jul 22, 2026 | Conrad Thomas | Chief Executive Officer, Director | Tax withholding(F) | 43K | $14.79 | $636K |
| Jul 22, 2026 | Conrad Thomas | Chief Executive Officer, Director | Option exercise(M) | 82K | — | $0 |
| May 15, 2026 | Conrad Thomas | Chief Executive Officer, Director | Grant(A) | 219K | — | $0 |
| May 15, 2026 | Barbieri Frank | Chief Operating Officer | Grant(A) | 102K | — | $0 |
| May 15, 2026 | Casey Saori | Chief Financial Officer | Option exercise(M) | 47K | — | — |
| May 15, 2026 | Casey Saori | Chief Financial Officer | Tax withholding(F) | 21K | $14.69 | $303K |
| May 15, 2026 | Casey Saori | Chief Financial Officer | Option exercise(M) | 25K | — | $0 |
| May 15, 2026 | Casey Saori | Chief Financial Officer | Option exercise(M) | 22K | — | $0 |
| May 15, 2026 | Lazarus Edward P | Chief Legal Officer | Option exercise(M) | 43K | — | — |
| May 15, 2026 | Lazarus Edward P | Chief Legal Officer | Tax withholding(F) | 18K | $14.69 | $268K |
| May 15, 2026 | Lazarus Edward P | Chief Legal Officer | Option exercise(M) | 9K | — | $0 |
| May 15, 2026 | Lazarus Edward P | Chief Legal Officer | Option exercise(M) | 15K | — | $0 |
| May 15, 2026 | Lazarus Edward P | Chief Legal Officer | Option exercise(M) | 19K | — | $0 |
| May 6, 2026 | Arabia Carmine | Director | Buy(P) | 50 | $14.49 | $725 |
| Mar 17, 2026 | Coliseum Capital Co-Invest IV, L.P. | 10% Owner | Buy(P) | 125K | $13.57 | $1.7M |
| Mar 16, 2026 | Coliseum Capital Co-Invest IV, L.P. | 10% Owner | Buy(P) | 14K | $13.25 | $184K |
| Mar 13, 2026 | Coliseum Capital Co-Invest IV, L.P. | 10% Owner | Buy(P) | 90K | $13.20 | $1.2M |
| Mar 11, 2026 | Coliseum Capital Management, LLC | 10% Owner | Buy(P) | 180K | $14.22 | $2.6M |
| Mar 10, 2026 | Coliseum Capital Management, LLC | 10% Owner | Buy(P) | 320K | $14.19 | $4.5M |
| Mar 9, 2026 | Coliseum Capital Management, LLC | 10% Owner | Buy(P) | 420K | $13.95 | $5.9M |
| Mar 6, 2026 | Genachowski Julius | Director | Gift(G) | 15K | — | $0 |
| Mar 6, 2026 | Genachowski Julius | Director | Gift(G) | 15K | — | $0 |
| Mar 5, 2026 | Arabia Carmine | Director | Grant(A) | 13K | — | — |
| Mar 5, 2026 | Barra Hugo | Director | Grant(A) | 13K | — | — |
| Mar 5, 2026 | Boone Karen | Director | Grant(A) | 13K | — | — |
| Mar 5, 2026 | Coles Joanna | Director | Grant(A) | 13K | — | — |
| Mar 5, 2026 | Darrell Bracken | Director | Grant(A) | 13K | — | — |
| Mar 5, 2026 | Fields Mandy J | Director | Grant(A) | 13K | — | — |
| Mar 5, 2026 | Genachowski Julius | Director | Grant(A) | 13K | — | — |
| Mar 5, 2026 | Genachowski Julius | Director | Grant(A) | 5K | — | — |
| Mar 5, 2026 | Kennedy Joseph Jude | Director | Grant(A) | 13K | — | — |
| Mar 5, 2026 | Mildenhall Jonathan | Director | Grant(A) | 13K | — | — |
| Feb 25, 2026 | Shackelton Christopher S | 10% Owner | Buy(P) | 118K | $15.25 | $1.8M |
| Feb 24, 2026 | Shackelton Christopher S | 10% Owner | Buy(P) | 133K | $14.83 | $2.0M |
| Feb 23, 2026 | Shackelton Christopher S | 10% Owner | Buy(P) | 360K | $14.90 | $5.4M |
| Feb 17, 2026 | Coliseum Capital Co-Invest IV, L.P. | 10% Owner | Buy(P) | 290K | $15.59 | $4.5M |
| Feb 13, 2026 | Coliseum Capital Co-Invest IV, L.P. | 10% Owner | Buy(P) | 257K | $15.74 | $4.0M |
| Feb 13, 2026 | Casey Saori | Chief Financial Officer | Tax withholding(F) | 16K | $16.29 | $268K |
| Feb 13, 2026 | Casey Saori | Chief Financial Officer | Option exercise(M) | 47K | — | — |
| Feb 13, 2026 | Casey Saori | Chief Financial Officer | Option exercise(M) | 25K | — | $0 |
| Feb 13, 2026 | Casey Saori | Chief Financial Officer | Option exercise(M) | 22K | — | $0 |
| Feb 13, 2026 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Tax withholding(F) | 15K | $16.29 | $248K |
| Feb 13, 2026 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 43K | — | — |
| Feb 13, 2026 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 15K | — | $0 |
| Feb 13, 2026 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 19K | — | $0 |
| Feb 13, 2026 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 9K | — | $0 |
| Feb 12, 2026 | Coliseum Capital Co-Invest IV, L.P. | 10% Owner | Buy(P) | 100K | $16.11 | $1.6M |
| Feb 6, 2026 | Coliseum Capital Co-Invest IV, L.P. | 10% Owner | Buy(P) | 27K | $16.49 | $442K |
| Feb 5, 2026 | Coliseum Capital Co-Invest IV, L.P. | 10% Owner | Buy(P) | 212K | $16.29 | $3.4M |
| Feb 4, 2026 | Coliseum Capital Co-Invest IV, L.P. | 10% Owner | Buy(P) | 495K | $15.50 | $7.7M |
| Jan 12, 2026 | Arabia Carmine | Director | Grant(A) | 2K | — | — |
| Jan 12, 2026 | Fields Mandy J | Director | Grant(A) | 2K | — | — |
| Jan 12, 2026 | Kennedy Joseph Jude | Director | Grant(A) | 2K | — | — |
| Dec 4, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Sell(S) | 12K | $19.00 | $228K |
| Nov 17, 2025 | Conrad Thomas | Chief Executive Officer, Director | Buy(P) | 62K | $16.17 | $1.0M |
| Nov 15, 2025 | Casey Saori | Chief Financial Officer | Grant(A) | 134K | — | $0 |
| Nov 15, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Grant(A) | 104K | — | $0 |
| Nov 14, 2025 | Casey Saori | Chief Financial Officer | Tax withholding(F) | 18K | $16.58 | $291K |
| Nov 14, 2025 | Casey Saori | Chief Financial Officer | Option exercise(M) | 35K | — | — |
| Nov 14, 2025 | Casey Saori | Chief Financial Officer | Option exercise(M) | 25K | — | $0 |
| Nov 14, 2025 | Casey Saori | Chief Financial Officer | Option exercise(M) | 11K | — | $0 |
| Nov 14, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 42K | — | — |
| Nov 14, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Tax withholding(F) | 21K | $16.58 | $344K |
| Nov 14, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 9K | — | $0 |
| Nov 14, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 10K | — | $0 |
| Nov 14, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 23K | — | $0 |
| Nov 11, 2025 | Casey Saori | Chief Financial Officer | Grant(A) | 130K | — | $0 |
| Nov 11, 2025 | Casey Saori | Chief Financial Officer | Grant(A) | 55K | — | $0 |
| Nov 11, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Grant(A) | 54K | — | $0 |
| Nov 11, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Grant(A) | 47K | — | $0 |
| Nov 10, 2025 | Genachowski Julius | Director | Gift(G) | 77K | — | $0 |
| Nov 10, 2025 | Genachowski Julius | Director | Gift(G) | 77K | — | $0 |
| Nov 7, 2025 | Genachowski Julius | Director | Gift(G) | 2K | — | $0 |
| Nov 7, 2025 | Genachowski Julius | Director | Gift(G) | 2K | — | $0 |
| Sep 2, 2025 | Genachowski Julius | Director | Grant(A) | 6K | — | — |
| Aug 15, 2025 | Casey Saori | Chief Financial Officer | Option exercise(M) | 35K | — | — |
| Aug 15, 2025 | Casey Saori | Chief Financial Officer | Tax withholding(F) | 18K | $13.18 | $231K |
| Aug 15, 2025 | Casey Saori | Chief Financial Officer | Option exercise(M) | 11K | — | $0 |
| Aug 15, 2025 | Casey Saori | Chief Financial Officer | Option exercise(M) | 25K | — | $0 |
| Aug 15, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Tax withholding(F) | 21K | $13.18 | $274K |
| Aug 15, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 42K | — | — |
| Aug 15, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 23K | — | $0 |
| Aug 15, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 10K | — | $0 |
| Aug 15, 2025 | Lazarus Edward P | Chief Legal & Bus Dev Officer | Option exercise(M) | 9K | — | $0 |
| Aug 15, 2025 | Millington Nicholas | Chief Innovation Officer | Option exercise(M) | 15K | — | — |
| Aug 15, 2025 | Millington Nicholas | Chief Innovation Officer | Tax withholding(F) | 5K | $13.18 | $66K |
| Aug 15, 2025 | Millington Nicholas | Chief Innovation Officer | Option exercise(M) | 15K | — | $0 |
| Aug 8, 2025 | Gray Adam | 10% Owner | Buy(P) | 55K | $11.21 | $617K |
| Aug 8, 2025 | Conrad Thomas | Chief Executive Officer, Director | Buy(P) | 92K | $11.10 | $1.0M |
| Aug 8, 2025 | Genachowski Julius | Director | Buy(P) | 23K | $10.95 | $250K |
| Aug 8, 2025 | Casey Saori | Chief Financial Officer | Buy(P) | 23K | $10.94 | $249K |
| Aug 8, 2025 | Darrell Bracken | Director | Buy(P) | 22K | $11.15 | $250K |
| Aug 7, 2025 | Gray Adam | 10% Owner | Buy(P) | 127K | $10.61 | $1.4M |
Insider transactions sourced from SEC EDGAR Form 4 filings, normalized within minutes of acceptance. "Buy"/"Sell" mark open-market transactions (codes P/S), the tradeable signal. Awards, option exercises and tax-withholding are shown with their raw code. All data is public domain.
Coverage: Form 4 filings indexed 2019-12-30 → 2026-08-06. Earlier history is backfilling; this window widens as it deepens.
Programmatic access via the Arkolith API & MCP server (insider.transactions, insider.company).
Connected pages for SONO