VRA Insider Trading

Net Buying · 180d
Open-Market Buys (180d)
$205K
2 insiders
Open-Market Sells (180d)
$0
0 insiders
Net Insider Flow
$205K
open market, 180d
Reporting Insiders
2
2 P/S transactions
Build

Build on these Form 4 transactions

The public view is the crawlable proof. The same sourced dataset is available through REST and MCP for agents, research scripts, and back-office tools.

Recent Form 4 Transactions

91 shown
DateInsiderRoleActionSharesPriceValue
Jun 12, 2026Bickley IanChief Executive Officer, DirectorBuy(P)29K$3.87$112K
Jun 12, 2026Layding MartinChief Financial OfficerTax withholding(F)14K$3.46$48K
Jun 12, 2026Layding MartinChief Financial OfficerTax withholding(F)29K$3.46$102K
Jun 12, 2026Meslow AndrewDirectorBuy(P)25K$3.73$93K
Jun 8, 2026Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)1K$3.08$3K
Jun 8, 2026Dely Mark CCHIEF ADMINISTRATIVE OFFICERGrant(A)9K$0
Jun 8, 2026Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)3K$3.08$9K
Mar 12, 2026Bickley IanChief Executive Officer, DirectorGrant(A)148K$3.38$500K
Dec 15, 2025Meslow AndrewDirectorBuy(P)50K$1.93$97K
Dec 12, 2025Bickley IanDirectorBuy(P)53K$1.94$103K
Dec 12, 2025Bickley IanDirectorGrant(A)462K$1.95$900K
Dec 12, 2025Meslow AndrewDirectorBuy(P)250K$1.98$495K
Dec 12, 2025Paraie MelindaChief Branding OfficerGrant(A)269K$1.95$525K
Dec 9, 2025Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)7K$2.11$16K
Jul 3, 2025Bickley IanDirectorGrant(A)233K$0
Jun 24, 2025Dely Mark CCHIEF ADMINISTRATIVE OFFICERGrant(A)129K$2.33$300K
Jun 18, 2025Barbara B. Baekgaard 2009 Grantor Retained Annuity TrustInsiderGrant(A)24K$2.19$52K
Jun 18, 2025Byrne Thomas Farrell IIInsiderGrant(A)24K$2.19$52K
Jun 18, 2025Ray Michael C.InsiderGrant(A)24K$2.19$52K
Jun 18, 2025Ray Anne MarieInsiderGrant(A)24K$2.19$52K
Jun 18, 2025Hall Robert JDirectorGrant(A)24K$2.19$52K
Jun 18, 2025Hall Joan B.InsiderGrant(A)24K$2.19$52K
Jun 18, 2025Byrne James BradleyInsiderGrant(A)24K$2.19$52K
Jun 17, 2025Barbara B. Baekgaard 2009 Grantor Retained Annuity TrustInsiderGrant(A)31K$2.39$74K
Jun 17, 2025Byrne Thomas Farrell IIInsiderGrant(A)31K$2.39$74K
Jun 17, 2025Ray Michael C.InsiderGrant(A)31K$2.39$74K
Jun 17, 2025Ray Anne MarieInsiderGrant(A)31K$2.39$74K
Jun 17, 2025Hall Robert JDirectorGrant(A)31K$2.39$74K
Jun 17, 2025Hall Joan B.InsiderGrant(A)31K$2.39$74K
Jun 17, 2025Byrne James BradleyInsiderGrant(A)31K$2.39$74K
Jun 16, 2025Barbara B. Baekgaard 2009 Grantor Retained Annuity TrustInsiderGrant(A)38K$2.07$78K
Jun 16, 2025Byrne Thomas Farrell IIInsiderGrant(A)38K$2.07$78K
Jun 16, 2025Ray Michael C.InsiderGrant(A)38K$2.07$78K
Jun 16, 2025Ray Anne MarieInsiderGrant(A)38K$2.07$78K
Jun 16, 2025Hall Robert JDirectorGrant(A)38K$2.07$78K
Jun 16, 2025Hall Joan B.InsiderGrant(A)38K$2.07$78K
Jun 16, 2025Byrne James BradleyInsiderGrant(A)38K$2.07$78K
Jun 12, 2025Bickley IanDirectorBuy(P)54K$1.86$100K
Jun 12, 2025Meslow AndrewDirectorBuy(P)253K$1.88$476K
Jun 12, 2025Layding MartinChief Financial OfficerGrant(A)414K$1.87$775K
Jun 8, 2025Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)1K$2.14$2K
May 8, 2025Schwindle MichaelCHIEF FINANCIAL OFFICERTax withholding(F)13K$1.88$24K
Apr 5, 2025Hiatt AlisonCHIEF MARKETING OFFICERTax withholding(F)4K$2.13$8K
Apr 5, 2025Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)4K$2.13$8K
Apr 5, 2025Schwindle MichaelCHIEF FINANCIAL OFFICERTax withholding(F)5K$2.13$11K
Apr 5, 2025Ardrey JacquelinePRESIDENT AND CEO, DirectorTax withholding(F)10K$2.13$22K
Apr 4, 2025Miller P. Michael10% OwnerGift(G)2.5M$0
Apr 4, 2025Miller P. Michael10% OwnerGift(G)2.5M$0
Apr 4, 2025Miller Patricia R.10% OwnerGift(G)2.5M$0
Apr 4, 2025Miller Patricia R.10% OwnerGift(G)2.5M$0
Apr 4, 2025Bickley IanDirectorGrant(A)40K$0
Apr 4, 2025Hiatt AlisonCHIEF MARKETING OFFICERGrant(A)70K$0
Apr 4, 2025Dely Mark CCHIEF ADMINISTRATIVE OFFICERGrant(A)70K$0
Apr 4, 2025Schwindle MichaelCHIEF FINANCIAL OFFICERGrant(A)94K$0
Apr 4, 2025Ardrey JacquelinePRESIDENT AND CEO, DirectorGrant(A)164K$0
Apr 4, 2025Philip Frances PDirectorGrant(A)40K$0
Apr 4, 2025Hall Robert JDirectorGrant(A)40K$0
Apr 4, 2025Cashman Kristina KDirectorGrant(A)40K$0
Apr 4, 2025Tharp CarrieDirectorGrant(A)40K$0
Apr 4, 2025Meslow AndrewDirectorGrant(A)40K$0
Apr 4, 2025Rodriguez JessicaDirectorGrant(A)40K$0
Apr 1, 2025Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)6K$2.25$13K
Apr 1, 2025Dely Mark CCHIEF ADMINISTRATIVE OFFICERGrant(A)14K$0
Apr 1, 2025Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)3K$2.25$7K
Mar 31, 2025Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)3K$2.31$7K
Mar 31, 2025Hiatt AlisonCHIEF MARKETING OFFICERTax withholding(F)3K$2.31$6K
Dec 9, 2024Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)9K$5.65$48K
Nov 1, 2024Ardrey JacquelinePRESIDENT AND CEO, DirectorTax withholding(F)43K$5.01$217K
Jun 8, 2024Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)1K$7.81$11K
May 8, 2024Schwindle MichaelCHIEF FINANCIAL OFFICERTax withholding(F)13K$7.09$90K
Apr 5, 2024Weston Bradley MorganDirectorGrant(A)13K$0
Apr 5, 2024Ardrey JacquelinePRESIDENT AND CEO, DirectorGrant(A)104K$0
Apr 5, 2024Dely Mark CCHIEF ADMINISTRATIVE OFFICERGrant(A)30K$0
Apr 5, 2024Hall Robert JDirectorGrant(A)13K$0
Apr 5, 2024Hiatt AlisonCHIEF MARKETING OFFICERGrant(A)30K$0
Apr 5, 2024Tharp CarrieDirectorGrant(A)13K$0
Apr 5, 2024Hines AlissaVP, GMM MERCHANDISINGGrant(A)7K$0
Apr 5, 2024Schwindle MichaelCHIEF FINANCIAL OFFICERGrant(A)39K$0
Apr 5, 2024Rodriguez JessicaDirectorGrant(A)13K$0
Apr 5, 2024Kelley Mary LouDirectorGrant(A)13K$0
Apr 5, 2024Philip Frances PDirectorGrant(A)13K$0
Apr 5, 2024Cashman Kristina KDirectorGrant(A)13K$0
Apr 2, 2024Dely Mark CCHIEF ADMINISTRATIVE OFFICERGrant(A)10K$0
Apr 2, 2024Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)2K$6.70$14K
Apr 2, 2024Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)4K$6.70$28K
Apr 1, 2024Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)3K$6.80$20K
Mar 31, 2024Hiatt AlisonCHIEF MARKETING OFFICERTax withholding(F)2K$6.80$15K
Mar 31, 2024Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)3K$6.80$23K
Dec 9, 2023Dely Mark CCHIEF ADMINISTRATIVE OFFICERTax withholding(F)8K$7.52$63K
Dec 8, 2023Kelley Mary LouDirectorSell(S)34K$7.51$252K
Nov 1, 2023Ardrey JacquelinePRESIDENT AND CEO, DirectorTax withholding(F)42K$7.32$307K

Data Source

Insider transactions sourced from SEC EDGAR Form 4 filings, normalized within minutes of acceptance. "Buy"/"Sell" mark open-market transactions (codes P/S), the tradeable signal. Awards, option exercises and tax-withholding are shown with their raw code. All data is public domain.

Programmatic access via the Arkolith API & MCP server (insider.transactions, insider.company).